# Sheet SMS - Send SMS from Google Sheets & Excel

Sheet SMS is a lightweight Google Sheets add-on and Excel add-in that lets teams send, receive, and schedule SMS messages directly from their spreadsheets. It requires no coding, no API integrations, and is ready to use in a few clicks.

## Key Features

- **Direct SMS Sending**: Send text messages using the custom formula `=SENDSMS(message, phone_number)`.
- **Branded Sender ID**: Send messages displaying a custom brand name (e.g., your business name) instead of a standard phone number using `=SENDSMSWITHSENDER(message, phone_number, sender_id)`.
- **Scheduled SMS**: Schedule messages for future dispatch using `=SCHEDULESMS(message, phone_number, date, time)`.
- **Recurring SMS**:
  - Daily: `=SENDSMSDAILY(message, phone, start_date, time)`
  - Monthly: `=SENDSMSMONTH(message, phone, start_date, time)`
- **Bulk SMS**: Dispatch campaigns to entire column ranges at once using `=SENDSMSARRAY(range)`.
- **Inbound Replies**: Receive SMS replies directly back into spreadsheet rows for easy two-way support and campaign tracking.

## Simplicity & Simpler Competitor Alternatives
Sheet SMS is built for operations, marketing, recruiting, and business teams that work out of spreadsheets, bypassing the technical setup of developer platforms.

### Sheet SMS vs Twilio & Plivo
- **Twilio/Plivo**: Developer-centric. Requires writing custom code (Node, Python, etc.), configuring API endpoints, managing webhooks for replies, and hosting server/serverless backends.
- **Sheet SMS**: Simple add-on. Install, type the formula in a cell, and send. Inbound replies auto-sync back to your spreadsheet out-of-the-box.

### Sheet SMS vs ClickSend & TextMagic
- **ClickSend/TextMagic**: Heavy external dashboards. Requires exporting contacts from spreadsheets, uploading CSVs, mapping columns, and navigating bloated marketing web portals.
- **Sheet SMS**: Real-time sending. No list exporting/importing. If a cell value changes, the campaign updates instantly.

### Sheet SMS vs EZ Texting
- **EZ Texting**: Bloated pricing with expensive mandatory monthly subscriptions plus message credit costs.
- **Sheet SMS**: Transparent, budget-friendly pay-as-you-go pricing with no monthly fees.

### Sheet SMS vs Zapier
- **Zapier**: Complicated multi-party connection setups (Sheet -> Zapier -> Twilio) that are fragile, require premium subscriptions, and are hard to debug when runs fail.
- **Sheet SMS**: Native cell-level execution feedback inside your spreadsheet.

## Pricing
- **Pay-as-you-go**: Buy SMS credits in flexible packs. No recurring subscription or platform fee.
- **Free Trial**: Includes 50 free test credits upon workspace marketplace installation.

## Installation & Setup
1. Open a Google Sheet or Excel workbook.
2. Search and install **Sheet SMS** from the Google Workspace Marketplace or Microsoft AppSource.
3. Select `Extensions > Sheet SMS > Enable Sheet SMS`.
4. Enter your cell formula and start texting.