Setup guide
How to Install an SMS Add-on for Google Sheets
Install Sheet SMS in Google Sheets, authorize the add-on, and send your first text message from a spreadsheet. This guide covers the Google Workspace Marketplace installation and the first formula test.
Quick answer
=SENDSMS("Test message", "+14155550199")Use the formula with cell references for repeatable spreadsheet workflows. Test one opted-in recipient first, then expand the workflow after the result is correct.
Step-by-step setup
- 1Open the Sheet SMS listing in the Google Workspace Marketplace.
- 2Click Install and review the requested permissions.
- 3Open a Google Sheet, then choose Extensions > Sheet SMS.
- 4Enable the add-on, add credits if needed, and test one message with an opted-in number.
Examples you can copy
Open the add-on
Extensions > Sheet SMSFirst formula
=SENDSMS("Test message", "+14155550199")Branded sender
=SENDSMSWITHSENDER(A2, B2, "MYBRAND")What the Google Sheets SMS add-on is for
An SMS add-on connects spreadsheet rows to text messaging. Sheet SMS supports immediate messages, scheduled SMS, recurring workflows, bulk sending, custom sender IDs where supported, and inbound reply workflows.
Permissions and account safety
Review the permissions shown by Google before installation. Use the add-on only in spreadsheets containing contacts you are authorized to message, and keep consent and opt-out records with the campaign data.
After installation
If the Sheet SMS menu does not appear, refresh the spreadsheet and reopen Extensions. If a formula returns an error, check the setup and troubleshooting guides before re-entering the formula multiple times.
Frequently asked questions
Do I need a Twilio account or API key?
No separate provider account or API key is required for the standard Sheet SMS workflow.
Can I send SMS from the website instead?
Yes. Authenticated users can send a single SMS or paste a list from the website dashboard.